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Mail & Guardian
nikelatest news & developments

Gearing up for wellness: Nike brings the first-ever Wellness Festival to Johannesburg

Trainers, wellness experts and nutritionists prepare to help Joburg on its fun-filled fitness journey at the Nike Wellness Festival

Friendly fire: Puma’s fanwear for Côte d’Ivoire is bright, but not so much as to induce a headache.

Stripes, swooshes get the boot at Afcon’s kit contest

The battle for Africa’s national shirt market has taken a new turn, with some of the raciest designs coming from continental brands

Nike presents: Be True, “In Motion”

Queer culture celebrated in style at Victoria Yards

One MOVIE, one Take: The origin of sneaker culture in ‘Air’

The movie tells the story of basketball’s most infamous sneaker, the Air Jordan

From the court to the streets: Wenyen Gabriel of the Los Angeles Lakers wears Reeboks. (Ian Maule/Getty Images)

Unlacing the life and times of sneaker culture

A new book goes into the background and the hype around this footwear fashion

Beyoncé’s Ivy Park collection. Photo: Supplied

Are celeb crossovers like Ivy Park and Yeezy so last year?

As sales of Kanye West’s Yeezy brand and Beyonce’s Ivy Park plummet, we ask if fashion collaborations are still desirable or have become a liability

Not only has Serena Williams encouraged people to dream crazier — as the most successful tennis player in history — but to push boundaries of creative dressing on the courts. Photo: Supplied

World Tennis Day uniforms that go hard

Tennis is one of fashion’s favourite sports, on and off the court

Established in 1906, New Balance offered arch support for those working on their feet all day. Photo: Supplied

New Balance sneakers gaining in the coolness stake against Nike, Adidas

New Balance is more than a flavour of the month shoe. To some it’s hype, but historically is the connoisseur’s shoe.

The Feel Free, Let’s Talk anniversary sneakers from Nike are a must-have

Objects of Desire: Summer in the City

Our cities are multicultural medleys of movers, shakers, tastemakers, and social doers. Navigating the concrete jungle requires authentic style, contrasting interiors, and of…

Nike x Jacquemus collab: What to expect

The Nike x Jacquemus collaboration drops on Tuesday 28 June online. So far, no ludicrously tiny handbags in sight, but luxurious feminine twists on activewear that make this the…

Empowered by VR headsets with facial recognition technology and VR haptic gloves, providers and patients will be able to interact virtually in a hyper-realistic manner, allowing them to feel like they are actually in the same room together. (Photo by Mark Rightmire/MediaNews Group/Orange County Register via Getty Images)

A healthcare revolution lurks in the metaverse

The metaverse’s democratising, inclusive and diversity-rich potential can equalise access to healthcare.

Country duty: Entrepreneur Theo Baloyi worked for PwC before striking it out on his own and founding Bathu sneakers. As well as capitalising on his love for sneakers, he also started the brand to help to address unemployment in South Africa.

Q&A Sessions: ‘I am a product of opportunities’ — Theo Baloyi

Theo Baloyi, motivated by his love for sneakers and his goal of reducing unemployment, founded Bathu in 2015. He shares his transition from corporate employee to entrepreneur

Michael Jordan dunks the ball against the Indiana Pacers during Game One of the Eastern Conference Finals on May 17, 1998 at the United Center in Chicago, Illinois. (Fernando Medina/NBAE via Getty Images)
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Review: Dancing awkwardly around Michael Jordan’s legacy

The Last Dance, a Netflix documentary series about basketball player Michael Jordan, is a romantic reframing of his halcyon period that fails to engage with the politics of race…

NFL quarterback Colin Kaepernick, famous for protesting against social injustice in the US, was championed by Nike, but probably just to increase the company’s sales.(Angela Weiss/AFP)

Looking inwards

Businesses are finding tangible ways to give back – but only because consumers demand it

Dope dealing: Coach Alberto Salazar was found guilty of attempting to use prohibited substances on multiple athletes. It seems his sponsor, Nike, has been tainted by the ruling too. (Andy Lyons/Getty Images/AFP)

Salazar ban  threatens Nike’s image

The clothing company has backed a number of athletes after various allegations and convictions

Nike headquarters. (Natalie Behring/Getty Images)

Use Nike’s model to expand your small business

Having a successful business is about more than just selling a product to customers

The IAAF wants Caster Semenya and other female athletes with differences of sexual development to take testosterone blockers. (Dominic Ebenbichler/Reuters)

Sports court set to deliver Semenya judgment

Whatever the outcome of the athlete’s appeal, it is an important day in sporting history

(Natalie Behring/Getty Images)

EU opens in-depth probe of Nike’s tax deals in the Netherlands

The investigation will focus on two Dutch-based units of Nike

According to Forbes magazine, Ronaldo is one of only three athletes to have been given a lifetime deal with Nike. (Reuters/Massimo Pinca)

Nike ‘deeply concerned’, Juventus shares drop amid Ronaldo rape allegations

Juventus have so far stood behind Ronaldo, but the Italian club’s reaction to the issue has angered some fans

Caster Semenya alongside the young girl who plays her in the film. (Nike)

‘Bold and unapologetic’ Semenya honoured in Nike’s ‘Just Do It’ campaign

South Africa’s speed queen joins Serena Williams, Lebron James, Colin Kaepernick